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More Than 500 Sears Employees Dressed Up As Superman To Break A World Record
566 Sears employees descended upon Chicago dressed up as the "Man of Steel" today to break a Guinness World Record. The gathering, which took place at the Sears Holding Place, broke the Guinness World...
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Most People Aren't Pretty Enough To Access This New Job Board
The attractive-people-only dating website Beautifulpeople.com earlier this week released a recruitment tool for employers.Is this really something employers should consider?Playing into the stereotype...
View ArticleNew Ads For The Samsung Galaxy S4 Are All About Swaddling Flatulent Babies
Breaking from its regular Apple-bashing marketing strategy, Samsung's latest ads for the Galaxy S4 take on a different theme: fatherhood.Agency 72andSunny got into the Father's Day spirit with two...
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The 15 Most Valuable Liquor Brands In The World
For the second year in a row, Johnnie Walker is most valuable drink brand in the world, according to brand valuation agency BrandFinance, which ranks the spirit brands by value.Last year, the company...
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How Durex's Social Media Contest For Condoms Totally Backfired
Condom company Durex recently learned about the perils of engaging with customers on social media. The company asked Facebook fans to vote for which city should get SOS Condoms, a service that rush...
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The Definitive List Of The 11 Best Mad Men Episodes Of All Time
Mad Men is universally acclaimed as one of the best shows on television— ever.Not only does the show's production quality give it a visual flair like no other, the AMC channel's hit series deftly...
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The Cannes Lions Ad Festival Has A Record 35,765 Entries [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Cannes reported a record number of entries for its 60th Lions Festival. There are 35,765 submissions from 92 different countries.These are six...
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The Creepy 1983 Cult Movie 'Videodrome' Got Everything Right About Modern...
There are two types of movie fans: Those who have been freaked out by the 1983 cult classic "Videodrome," and those who have never heard of it.The movie, starring James Woods and Debbie Harry, is about...
View ArticleDomino's Unveils 'Domicopter' Drone For Delivering Pizzas
With all the talk of unmanned drones it's not surprising a retail company is trying to get a slice of the action.A video of Domino's new "DomiCopter," a pizza-delivering multicopter drone, was posted...
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Why The State Of California Is Photoshopping Kids To Look Obese
Government-run agency First 5 California has begun plastering posters for a new anti-obesity campaign around the state. The image: a smiling, chubby, little girl contentedly sipping out of a straw...
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This Is What The New Ads Running In Tumblr Look Like
Tumblr has wasted no time rolling out new ad formats since announcing its $1.1 billion deal to be acquired by Yahoo.We told you the day the deal was announced that it would mean more ads coming to...
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How A Former Ad Exec With 3 Kids And A Mortgage Bootstrapped A Startup To...
In 2006 an advertising executive for Arnold Worldwide, Jamie Tedford, left his high-paying job to found a company. It was an inopportune time to become an entrepreneur."Three kids, a mortgage and a...
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Statistical Proof That People Who Hate The Mixed-Race Cheerios Ad Are Idiots
We recently told you about a new ad for Cheerios that features a mixed-race family. The father is black, the mom white, and their daughter is a bit of both. The ad doesn't say anything about the family...
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The End Of YouTube's Deal With Apple Created A Staggeringly Big Mobile Ad...
YouTube has tripled its mobile advertising revenues in the last six months, and the key factor may have been the removal of the YouTube app from Apple's iOS software.The growth stat comes from a...
View ArticleBanner Ads Can Be Native, Too
As we navigate the brave new world of online advertising, think about your own Web consumption patterns. If you’re like most people, you have a unique style of browsing for news and entertainment. In...
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Meet The Execs In The Running To Be Procter & Gamble's New CEO
Procter & Gamble CEO A.G. Lafley elevated a slew of high-ranking executives in a move that the business world declares identifies the front runners in the race to succeed him as CEO.Breaking a...
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QUIZ: Can You Identify These Tech Companies Just By Looking At Their Logos?
Back in the dotcom era, mascots were a staple in startups. Everyone remembers the Pets.com handpuppet.After the boom and bust, startups started shifting to more serious-looking logos.But now we're...
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A 16-Year-Old Is Becoming Mobile Ad Star By Telling Companies What They're...
Sixteen-year-old Ash Bhat's parents are terrified that he is going to drop out of school.It's not drugs or bad grades that's afflicting the rising high school junior. Ash is just really, really good at...
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Facebook Is Cutting Certain Types Of Ads [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:Facebook is planning to consolidate its ad product. According to the company's blog, "In the next six months, we plan to streamline the number...
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Facebook Has Finally Killed 'Sponsored Stories,' The Hated Ad Format That...
"Sponsored Stories," the widely disliked ad format inside Facebook that made it look like you were promoting a product to your friends even when you weren't, is finally going away.Facebook is...
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