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Side-By-Side FBI Sketches Show Women Think They're Less Attractive Than...
Dove's new "real beauty" campaign, by Ogilvy, employed an FBI sketch artist to help show women that they are more beautiful than they think.Without ever seeing the women in question, forensic artist...
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The Science Behind How Online Retailers Turn You Into A Customer For Life
We often hear that sales is an art; a skill you either have or don’t. While this still holds true, the accessibility of data today has given companies crucial insights to help them better sell and...
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Budweiser Thinks This New Can Will Attract Millennials
Budweiser is releasing a new bow-tie-shaped can to attract young people to its brand. The can, whose shape is apparently inspired by Budweiser's logo, contains 11.3 ounces of beer compared to the...
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Mark Zuckerberg Says It's Totally OK To Ignore Dinner Guests While Checking...
Three new ads in Facebook's campaign for its new Facebook Home phone takeover app all have one thing in common: They show people ignoring friends, family, strangers, and colleagues while they check...
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Business Insider Gets A Webby Awards Nomination — And You Can Help!
The New York Times calls the Webbys"The Internet's highest honor," so Business Insider is psyched to be nominated for a Webby Award in the "Best Business Blog" category.The Webbys hands out awards each...
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New York Bike Race Pulled This Ad That Looks Eerily Like The Boston Bombings
In the aftermath of the Boston Marathon bombing, Bike New York's 5 Boro Bike Tour pulled ads that depict two explosive flames bursting up in the air at the race's start line.They have been plastered in...
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Why Citibank Eliminated Its Digital Marketing Department
In a crowded conference hall filled with digital ad marketers, Citibank North American head of consumer marketing Vanessa Colella explained why it made perfect sense that one of her first orders of...
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Google Is Offloading Its Most Disliked Advertisers Onto Yahoo (GOOG, YHOO)
A policy change at Google and a new search deal signed by Yahoo! show that the former has offloaded one of its least-liked advertising clients onto the latter.In December, Yahoo signed AVG Technologies...
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WEARABLE COMPUTING: A New Mobile Market Takes Shape
Those betting big on wearable computing believe an assorted new crop of gadgets — mostly worn on the wrist or as eyewear — will transform the way in which we interact with the rest of our devices.But...
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Enter To Win A Kindle Fire From Business Insider
We're giving you a chance to win a Kindle Fire HD. Become a newsletter subscriber now to enter. If you're the lucky winner you will have a host of features at your fingertips. Entry deadline is May...
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Advertisers Can Now Read All Your Tweets And Target You Based On Them
Twitter users are used to seeing "Promoted Tweets" and "Promoted Trends" popping up on their dashboards.But they might be surprised in the coming months as those promoted tweets will now show up in...
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American Apparel CEO: This Is How I Would Have Run JCPenney (JCP, APP)
American Apparel CEO Dov Charney was in New York recently and we got a chance to speak to him.We wanted to know what he would do to fix JCPenney.Don't laugh, there are similarities between JCP's...
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We Asked Turn CEO Bill Demas When He Was Going To IPO — Here's What He Said
Isn't it about time Turn, the big web advertising buyer, went public?The signs suggest that may be a possibility:The company claims it is the No.1 "demand-side platform" among real-time bidding web ad...
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FTC Chair Slams Current 'Do Not Track' Norms [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:FTC chair Edith Ramirez is not pleased with the Digital Advertising Alliance's Don Not Track self-regulatory program that has been in place for...
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Google Exec Reveals Secrets To Its Brilliant, Tear Jerker Ads
While Google is known for its innovative technology, its creativity has also spread to another realm: Marketing."Not only am I dumbest guy at Google, but I'm the sappiest," Google Creative Lab CCO...
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Alicia Keys Makes PowerPoints For BlackBerry Marketers
According to BlackBerry CMO Frank Boulben, singer Alicia Keys' role as the company's global creative director is more than just a flashy name for spokesperson.According to Ad Age,"Ms. Keys has sat in...
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I Just Realized How Zealously Facebook Tracks Me And Sells That Info To...
Earlier this week, I decided to buy a fossil. This was a pretty impetuous decision.I had never demonstrated any interest in fossil acquisition.I knew nothing about the market.The decision to buy a...
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What Classic Ads Would Look Like If They Had To Use Social Media
What would classic ads that shaped the advertising industry look like if a creative team had to reconfigure them into effective digital campaigns?Ireland-based advertising creative Eoin Conlon decided...
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How Miranda Kerr Spun Getting Ousted From Victoria's Secret In Her Favor
Miranda Kerr managed to come out on top after losing her post as a Victoria's Secret Angel.Kerr was hit with a wave of negative publicity last week after reports emerged that she had lost her coveted...
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A Bunch Of Dudes Made A Hilarious Parody Of Dove's 'Real Beauty' Self-Esteem...
A comedy troupe made up of dudes have made a pitch-perfect parody of Dove's new — and very viral — "Real Beauty" campaign.Dove's ad, made by Ogilvy, enlisted an FBI sketch artist to show women that...
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