This Is What Ads For Gas Look Like In Romania
American gasoline brands tend to advertise their products with images of cars driving on the open road, stats about mileage, and CGI animations of pumping pistons.That wouldn't fly in Romania, judging...
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NBA Says Yes To $100 Million Plan For Ads On Uniforms [The Brief]
Good morning, Adland. Here's everything you need to know before your first meeting:The NBAwill allow sponsors on jerseys in two seasons' time. The move could net $100 million annually for the league....
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Here's The Staggering Number of Ads Facebook Serves On Its Exchange Every Day...
Appnexus, the online ad marketplace intermediary, hosted an annual summit in New York yesterday and disclosed some interesting metrics about the size of its business as it relates to Facebook.The...
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Teen Billionaire Jokes About Killing Obama On Social Media
A young billionaire and his friend were so upset about President Obama's reelection they joked about assassinating the president.And then they took those jokes to Instagram. Of course, threatening the...
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These Graphs Show How Tablet Ad Spending Will Crush Smartphones Over The Next...
As multi-screen usage becomes more and more integrated into America's everyday life, advertisers are recalibrating how to allocate their ad dollars.This doesn't just mean what portion of an overall...
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'IT'S NOT WORTH IT': Ad Exec's Brutal Rant Before He Died Of Cancer Is...
Linds Redding, a New Zealand-based art director who worked at BBDO and Saatchi & Saatchi, died last month at aged 52 from an inoperable esophageal cancer.Redding also kept a blog, and after his...
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The Most Outrageous Victoria's Secret Fashion Show Ever
The Victoria's Secret Fashion Show just taped, and this year's was one of the most elaborate ever.The show started with a circus theme, complete with acrobats, a sword-swallower and a man on stilts....
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A Circus Performer Was Seriously Injured At The Victoria's Secret Fashion Show
Yesterday I went to the taping of the Victoria's Secret Fashion Show.It's an epic production that gets more elaborate with each passing year. Everyone can watch the show when it airs December 4.But...
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Best Ad Of The Day: Obama and Putin's Dogs As Foreign Policy Eavesdroppers
Does President Obama's dog have human ears?And if so, is that dog a White House source for The Post Internazionale, the Italian foreign policy magazine? (Bonus points if you noticed that Obama...
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Macy's Is Adding A Really Smart Feature To Its Gigantic Flagship Store
Macy's flagship store in Herald Square, Manhattan is the largest department store in the country, and now, it's adding a perfect feature for customers.Its iPhone app now provides indoor turn-by-turn...
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These 9 Advertisers Are Killing It In Social Media
Of all the available media, social isn't attracting the most advertising dollars -- yet.But it's fast rising. Some advertisers have taken to the new medium like ducks to water. Others are...
View ArticleB&N's New Nook HD Ad Punches Amazon's Kindle On Its Weak Spot
The new ad for Barnes & Noble's new Nook HD 7-inch tablet plays up something that Amazon's Kindle does not have: Profile buttons that allow different users to customize the Nook for their own use,...
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H&M And Forever 21 Aren't The Terrible Threat Everyone Thinks They Are
When H&M and Forever 21 gained popularity a few years ago, it spelled gloom for mid-priced specialty stores like Gap and Urban Outfitters.Young, cost-conscious consumers could now get trendy stuff...
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The Unstoppable Kardashians Are About To Go Global
Kim, Kourtney and Khloe Kardashian have been expanding their brand all over America, so much so that they're firmly embedded in American pop culture.That means that they've become relevant abroad as...
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How The 'Do Not Track' Plan Will Ultimately Kill Free Speech
Online advertising gets a bad rap.Consumers, bombarded for years with belly fat and acai berry ads, don’t welcome most display, video, and search ads.Fortunately, many digital ads have evolved. They’ve...
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Rory McIlRoy Replaces Tiger Woods As Nike's Highest-Paid Golfer
There was a rumor floating around a couple of weeks ago that Rory McIlroy would join Tiger Woods as one of the faces of Nike Golf. And now, Robert Lusetich of FoxSports.com is reporting that McIlroy...
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Steve Case's Next Act: Get The Scoop At IGNITION
What's the best second act to leading what was arguably the world's most valuable Internet company?Let's look at what Steve Case is doing.The AOL co-founder oversaw the company's 1992 IPO and led AOL...
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Justin Bieber Fits In Perfectly With Victoria's Secret's Master Plan (LTD)
Victoria's Secret spends an estimated $12 million on its annual fashion show. With that kind of investment, you can bet that Victoria's Secret is going to be maximizing returns by marketing to the...
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The Groupon Nightmare Begins: 648 Jobs Cut Prior To Revenue Miss (GRPN)
Revenue growth has stopped at Groupon. And, for a second straight quarter, billings from merchants declined.The company is only profitable because it swung an ax at its marketing costs in Q3 2012 —...
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Why Everyone Suddenly LOVES Microsoft
The recent launch of Windows 8, the Surface tablet, and Bing's new advertising campaign are most likely the causes of Microsoft's recent surge in positive consumer perception. The company is at its...
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