Clik here to view.
The Pasta Business Is In A State Of Civil War Over Gay Rights
Yesterday, we told you that gay rights supporters were boycotting Barilla, the world's largest pasta maker, after the company's chairman said he would never use a gay family in one of his...
View ArticleClik here to view.
Google's $100 Million Deal With Publicis Ought To Terrify TV Execs
Three weeks after advertising holding company Publicis Groupe agreed to purchase tens of millions of dollars in YouTube advertising from Google over the next year, the two sides have extended that huge...
View ArticleGoogle's New Ad Suggests It Can Help Heal 60 Years Of Enmity Between India...
The latest ad from Google India connects on an intimate level, but is placed within the context of decades' worth of tense history.In it, an old man named Baldev tells the story of a long-lost...
View ArticleClik here to view.
America's Biggest Infomercial Conman Owes The FTC $37 Million And Is Now In Jail
Kevin Trudeau has made a career of marketing "knowledge" to the public that he claims "they" want to hide. After years of fines and jail time, Trudeau's saga is finally on the verge of coming to an...
View ArticleClik here to view.
These Ads In China Tell People To Stop Eating Cats And Dogs
Though it's hard to fathom here in the United States, there are many places in the world where cats and dogs are not cuddly animals to play with, but a valuable source of food that people can't afford...
View ArticleClik here to view.
MTV Ad Sales Up 10% Following Miley Cyrus Appearance [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:After several frustrating quarters at MTV Networks, which saw a 6% decline in ad sales this time last year, the original youth cable TV brand...
View ArticleClik here to view.
What Other Banks Can Learn From JPMorgan's Epic Twitter Fail
JPMorgan had a bit of a public relations nightmare Wednesday when the #AskJPM hashtag it designated for its planned Twitter question and answer session was hijacked by a storm of users furious with the...
View ArticleClik here to view.
Here's How Many Fast Food Ads American Kids See Each Year
American children see over a thousand fast food commercials on television every year, and hundreds more from McDonald's than any other brand. McDonald's ads reach children between the ages of 2-11 more...
View ArticleClik here to view.
How Victoria's Secret Gets Away With Marketing To Teenagers
Victoria's Secret taped its fashion show this week, and as usual, there was a large segment dedicated to teens. But the models who wear the brand's Pink line are costumed differently from the...
View ArticleClik here to view.
15 Awesome Yoga Brands Besides Lululemon
Lululemon customers are furious since founder Chip Wilson commented last week that his pants don't work for everyone.The firestorm from the comments, and Wilson's controversial apology, have blown the...
View ArticleSony Plows Ahead With Its 'Perfect Day' PS4 Launch Despite Death Of Lou Reed,...
Sony needs today's PS4 launch to be the "Perfect Day," and has been using the late Lou Reed's hit single of the same name to promote the console.Since its release in 1971, critics and fans have been...
View ArticleClik here to view.
Business Insider Is Hiring A West Coast Account Manager
Business Insider is looking for an awesome new Account Manager to be based out of San Francisco.The Account Manager will join a team responsible for executing digital ad campaigns for a growing list of...
View ArticleClik here to view.
Why Snapchat Would Face A User Revolt If It Tries To Sell Advertising
Facebook shocked the tech world Wednesday when it offered to buy Snapchat for $3 billion (that's three Instagrams), and Snapchat shocked even more when it refused. Then Google was rumored to have...
View ArticleClik here to view.
Strangely Beautiful Photographs Of A French Newspaper That Removed All Its...
Photography as a profession is in changing times, with the rise of cheap photography technology breaking down the barriers between professional and amateur. Nowhere is this felt harder than in the news...
View ArticleClik here to view.
The Reason So Many Brands Fail On Social Media Is That They Don't Actually...
Most brands offer dreadful customer service on social media. Plus, they are tone deaf when it comes to planning social media interactions with their customers, which helps to explain why Q&A-type...
View ArticleClik here to view.
What Pandora Tells Advertisers About You When You're Listening To Music
Google, Microsoft, Apple, and Facebook all have their own tracking systems that may signal impending doom for the traditional cookie. First-party tracking can provide advertisers with much more...
View ArticleClik here to view.
A Scientist Wants To Issue A Bond That Pays Big Once We Find Alien Life
In modern finance, you can hedge against anything.But the market for hedging against alien invasions is pretty thin.Marginal Revolution's Tyler Cowen pointed us to an interesting proposal addressing...
View ArticleClik here to view.
7 Statistics About Facebook Users That Reveal Why It's Such A Powerful...
Who's on Facebook? The short answer, of course, is everyone. And that's why every company and brand needs to seriously consider a major presence on the platform, as well as a Facebook-specific content...
View ArticleClik here to view.
The Local-Mobile Equation Is Being Completely Revolutionized By New Services...
Location-based marketing blurs the line between the digital and physical world. To drive foot traffic and sales at bricks-and-mortar stores, marketers target shoppers on their devices.To do that...
View ArticleClik here to view.
Lululemon's 'Second Chance' Pants Are Actually A Genius Marketing Move
Lululemon Athletica is attempting to move on from its sheer yoga pants debacle by casting some humor on the situation with the “Second Chance Pant,” a patched-up version of the inventory that the...
View Article